Sitelink and Its Importance

Sitelink is a better way to show internal pages in search result. It helps to drive traffic directly on internal pages. Using Sitelink sometimes helps customer to visit  internal pages without rendering all web pages. Before using sterling, let's know about Sitelink. An SEO friendly site has a better chance to appear Sitelink.

What is Sitelink

Sitelink is a small link appear in SERP (search engine result page). Sitelinks helps visitor to make their searches more specific. Normally, Sitelink appears in searches when Google realizes that your website is trustworthy and having verified information. Maximum 10 Sitelinks can be added in each campaign.

Why it is important

Sitelink saves customer time and helps them to find easily what they are looking for. According to Google Sitelink only appear when google thinks stealing are relevant according to a user's query.

Importance  Of Sitelink:

v  Increase Brand popularity

v  Increase CTR

v  Less time

v  Easy to navigate internal pages.

 How to implement Sitelink

Google does not allow coding for Sitelink. Sitelink is generated by Google using its own algorithm. However, it is important to know some facts about Sitelink.

1. Proper hierarchy and easy to navigate

2. Useful and fresh content

3. High quality inbound link

4. Manage  Brand Reputation

5. Anchor text should be properly used for internal links

Conclusion:

Sitelink is the best indicator of your internal pages on SERP. Google follows own algorithm for stealing. You only need to do is that makes your SEO friendly.

About:

Gensofts is a leading global IT solutions provider situated in Noida, India specializes in Website Design and Development, Mobile, Website & Applications, Internet Marketing & SEO, Support and Maintenance. We provide custom build, user friendly and cost effective web solutions that help clients meet their goals. We have served clients all across the globe and worked on more than 1000 successful web projects. We provide result-driven project management and seamless communication. Contact us through Email or a phone call or visit our website. Moreover, you can connect with us on Facebook or Linkedin as well.

Email: info@gensofts.net

Phone: +91-9953436900

Website: www.gensofts.net

Adsense: Earn Money Online

Adsense is an advertising program allows publishers to post  relevant ads to target the content of the website. In other words, we can say that Adsense is a way to earn money for bloggers and webmasters. After implementing Adsense code in the website, the google Adsense crawler crawls your page and puts relevant ads on pages. An Adsense publisher may only place up to three link units on any page,  with the three standard ad units, and two search boxes. However, this restriction is not applied on premium publisher (who directly works with account manager at Google).

Difference Between Adwords and Adsense

In  Adwords, you can create your ads which appear on google and its search partner sites. You have to pay to google  for each clicks you get on your ads. While in Adsense, if a visitor clicks your ad you will get the money.

Don't do this:

-  Do not click your own ads.

-  Don't ask your friends and family to click your ads.

- Check your ads  searches regularly.

- Do not use more than 3 ad blocks on a single page.

http://www.gensofts.net

Mobile Friendly: Responsive Web Design

As the number of mobile users is increasing, mobile friendly website is very much in trend. Earlier we used to browse same website on desktop/laptop and mobile, but it has some issue. Google clarifies that each website page should have its mobile counterpart, also or it should be designed using responsive, where same url will be used for all devices.

According to Google, A bad mobile site  has a bad reputation.

Google warns against  mobile sites misconfiguration, especially for those sites which redirects all its internal URLs to home page.

Three steps for smartphone-optimized sites:

Responsive mobile web development, i.e. sites that are accessible through  the same set of URLs on all devices, with each URL serving the same HTML to all devices and using just CSS to change how the page is rendered on the device.

Sites that dynamically used in all devices on the same set of URLs, but  different HTML (and CSS) for each url depending on whether the user agent is a desktop or a mobile device.

Sites having a different URL for mobile and desktop.

For more information, contact: http://www.gensofts.net/contact/

Logo Designing: How To Design An Attractive Logo

A company  logo is a symbolic identity of your business. An effective logo tells most of about your business.It will appear everywhere either online or offline.You cannot change your logo once it is created .It becomes your brand recognition.

If you want your company logo professionally designed then you must communicate with any agency, company or a professional logo designer who understand your business and design a logo that best represent your company strategic  goals.

Things to understand before designing a logo:

Your business and customer

A designer must analyze your business and its customer like what is your business, who are your customer, what makes you different etc.

Identify your logo

Your logodesign must be close to your business and your company name.

Choose attractive colors

A designer must have good knowledge of colors. The proper color combination should be used. A well designed logo  has good reflect on  viewers.

 Images/Text

A logo designer must keep your business in mind before designing.He must know what customer understands more easily either image or text. If your company is a popular brand,  it is better to use an image. For smaller business, you can use text logo. You can even combine  your logo image with  text.

Looking for logo designer 

Visit our website:  

http://www.gensofts.net/  

http://logoat49.com

Front Page Web Design: Points To Remember

 Website designing does not only involve creativity, it also means knowing about consumer requirements /interests. The images appear on the website stay within the mind of the consumer. So, you cannot change your website image. First thing should keep in mind that your front page should have a good look and feel. Html5 and CSS3  are core part of designing a website.

Here are five elements that should be a part of your front page web design. Without that, your front page does not manage to leave a long lasting impression.

Leave your Contact

Many people think  there is no need for contact  information on the front page. But for your business it is necessary. So, others can contact you.

Relevant Images

The images should be relevant to your  product  and services. It should be genuine and originated from your own business location.

Workable Navigation

Navigation makes easier  for  visitors  to move from one page to another.  Make sure that pages contain proper navigation links  to other pages.

 Email Signup

The front page should contain  email SignUp boxes.So, that visitor can perform call to action activities which leads to conversion.

Collaborate with Social Media

Using social links on front page helps visitors to connect with your product and services on social sites  like  Facebook, Twitter, Linkedin, interest etc.

For any queries: 
Call: +91 935-082-1387 | +91- 120- 4322247
Email: info@gensofts.net

OR

Visit: http://www.gensofts.net/contact/

Company Name: Gensofts Infosolutions Pvt. Ltd.
Company Website:  www.gensofts.net
Phone:  0120-4322247
Mobile: +91-9953436900
Email:  info@gensofts.net
Skype:  gensofts
Google Talk: gensoftsindia
Yahoo: gensofts@yahoo.com
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Address: G-109, Second Floor, Sector-63 Noida, Uttar Pradesh - 201301 India